“无废城市”建设背景下垃圾分类现状及宣传策略

中图分类号：X321 文献标识码：A 文章编号：1008-9500（2025）12-0161-03

DOI： 10.3969/j.issn.1008-9500.2025.12.050

Abstract：With theaccelerationof urbanizationand the improvementof people's living standards，the amountof urban waste generated is increasing daybyday，which brings a heavy burden to the environment.The importance of garbage clasification publicityand education isanalyzed，andthe optimizationstrategiesare proposedfromthree aspects： eniching publicity content，inovating publicity forms，and improving incentive mechanisms.Among them，the“Dandelion Plan” inShenzhencityisintroduced，emphasizingthe importanceof developing targeted promotionalcontentand educational methods basedon diffrent audience groups.Thenew media platformsareutilized，theonlineandofline activities are conducted，thecooperationwiththemediaisstrengthened，andthepromotionalchannelsareinnovated.Itishopedthat further enhancetheenthusiasmandinitiativeof the general public toparticipate ingarbage clasification through publicity and education on garbage classification，and form a new trend of ecological and environmental protection.

Keywords： garbage clasification; publicity and education; practical strategies; optimization path

1“无废城市”建设背景与垃圾分类

垃圾分类是城市治理水平、社会文明程度的重要标志，全面推进垃圾分类是我国生态文明建设的必然要求[1-2]。（剩余3826字）