保山市体育赛事助力乡村振兴的发展路径研究

【中图分类号】G80-32 【文献标识码】A 【文章编号】2095-2813（2025）25-0098-03

Research on the Development Path of Sports Events in Baoshan City Promoting Rural Revitalization

ZHAO Hanqing1 LUO Yonghui²

1.Baoshan University;2.Baoshan Integrated Media Center，Baoshan，Yunnan Province， 678ooo China [Abstract] Inthe processofrural revitalization，theroleofsports events inoptimizingrural economy，social goverance and culture ofrural areas is increasingly prominent. In order to beter leverage the empowering role ofsports events in promoting ruralrevitalization inBaoshan City，thisarticle found throughfield research，expert interviews，logical analysis andliterature reviewthatthereare inadequate integrations offunctional departments and incomplete institutional setings in Baoshan City;The sports construction infrastructure lags behindandtheservice mechanism is not perfect; Households in ruralareas are empty-nest and awareness of mass participation is weak;There are some problems such as unclear characteristics ofthe competition andasingle formof industrial integrationand development.Itproposed asound institutional mechanismfor the integrated developmentof sportsand rural revitalization; It acelerates the construction of sports infrastructure and improves service mechanism functions; It pays atention to the cultural connotation of rural sports and enhances the appeal ofsports; It suggests for focusing on resource elements toorganize sports events，optimizes rural industrial structure，and other development paths.

[Keywords] Baoshan City; Sports events; Rural revitalization; Development path

近年来，农业农村部、国家体育总局和国家乡村振兴局将体育赛事作为助力乡村振兴发展的重要抓手，进行了专门的工作部署。（剩余3887字）