质量管理理论下城市公共体育服务质量提升路径研究

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【中图分类号】G812 【文献标识码】A 【文章编号】2095-2813(2025)24-0088-07

Research on Improvement Paths forUrban Public Sports Service Quality Under Quality Management Theory

CAI Xinglin ZOU Ziyi SchoolofPhysicalEducation,Southwestern UniversityofFinanceandEconomics,Chengdu,SichuanProvince, China

[Abstract] Based on quality management theory,this research employs methods including literature review and mathematical statistics,taking Chengdu asan example to conduct anin-depth investigation into the influencing factors and improvement paths for urban publicsports service quality.Empirical results indicate that the influencing factors on urban public sports service quality are venue facilities (30.66%) , supporting services (30.32%) ,capital investment (20号 (19.73%) ,and organized activities (19.29%) . The research proposes suggestions that to enhance urban public sports service quality,itisnecessrytostrengthentheconstructionand mantenanceofurbansports venuesandfacilitiesandimprove operatioal efciency; Itcontinuously optimizes the diversified designof supporting services and enhances smart service system;ItenrchesthecontentoforganedactivitiesandHighlightstheditinctivefeaturesofdiferentiatedsportsservice supply; It increases capital investment to improve management efciency and effectivenes.These measures aim to provide references for the high-quality development of urban public sports services in China. [Keywords] Quality management; Urban public sports; Service quality; Influencing factors

目前,高质量的公共体育服务是推动社会治理的重要保障。(剩余6057字)

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