东北老工业基地文创产品中的色彩语言研究

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Researchonthe Industrial Color Language in Culturaland Creative Productsof the Northeast Old Industrial Base

/LiXinyue/School ofLiberal Arts，LiaoningUniversity

Abstract：Against thebackdropof thecontinuous developmentof theculturalandcreative industries，how toactivateregional culture through visuallanguage has graduallbecomeahottopicofresearch.Asakeybirthplaceofmodem Chinese industrythe Northeast'soldindustrialbase，withitsuniqueidustrialhistoryhasurturedarecognizablecolorlnguage，whichhasecomea keyvisualresourceforculturalandcreativeproducts.Startingfromthedevelopmentofindustrialcivilizationandtheformation ofcolor，thisarticleanalyzesitsconcreteanddiversemanifestationsinculturalandcreativeproducts，andusesthe"Laotie Family"casetodemonstratetheapplicationstrategyofolorinproductimageconstruction.Finallyfromthethreedimensiosof culturalcommicationestheticaeptanendommuicationechanism，tisarticleexporstheoleofolorinotioal awakeningandocialcommunication，andproposespracticalpathstooptimizecolorsystemsanddesignexpressions，heeby providing theoretical and applied references for Northeast industrial cultural and creative industries.

Keywords： Northeast Old Industrial Base;Cultural and Creative Products;Industrial Color Language

在20世纪中期，东北老工业基地成为中国工业化进程中的战略重点区域，肩负着国家重工业基础建设的关键使命，随着时间的推移，以往的生产体系逐渐开始转型，工业遗产变成极为珍贵的文化资源[。（剩余4369字）