数智化转型背景下健身休闲产业数实融合发展路径研究

【中图分类号】G812.4 【文献标识码】A 【文章编号】2095-2813（2025）26-0071-05

Research on the Development Path of the Integration of Dataand Reality in the Fitness and Leisure Industry Under the Background of Digital and Intelligent Transformation

SHU Xin1LI Xueying² 1.Sichuan Vocational Collge of Cultural Industries，Chengdu， Sichuan Province，61O213 China;2.Chengdu Zongbei Middle School West Experimental School Primary School Department， Chengdu， Sichuan Province， China

[Abstract]Underthebackgroundofdigitalandinteligenttransformation，theintegrationofdataandrealityinthe fitnessand leisure industry is an inevitable development trend.It is notonlya national development requirement，but also areflection of the health needs of the people.Focusing on the development pathof the integrationof data and realityinthefitnessandleisure industryunderthebackgroundofdigitaltransformation，this paperanalyzes thecurrent statusof industrydevelopmentand combines theapplicationof technologiessuch as big dataandartificial intelligence to explorethekeydirectionsofdataand reality integration：driving preciseservices and operational optimizatio with bigdata，creatingsmart fitnesscenariostoenance experience，innovatingoperational models toexpand profitschaels， and expanding theindustrial ecosystemtobuilda "fitness+"model， inorder topromotecro-bordercolaboration betweenthe fitnessand leisure industryand multiple fields such as healthcare and education，and provide theoretical and practical references for the high-quality development of the industry.

[KeyWords]Digitalandinteligent;Fitnessandleisureindustry;Dataandrealityintegration;Bigdata;Artiicial intelligence

在全球数智化转型浪潮下，数字技术与实体经济深度融合成为产业升级核心方向。（剩余7273字）