健康中国战略下成渝经济圈体育休闲旅游目的地规制研究

【中图分类号】G80-05 【文献标识码】A 【文章编号】2095-2813（2025）20-0103-04

[Abstract] Under the promotion of the Healthy China strategy，the sports and leisure tourism industry in the ChengduChongqing Economic Circle has ushered ina development opportunity.This paper，based onthetheories of economics， sociology，andecologyanalyesthedriving forcesandpathsoftheintegrateddevelopmentofsportsandleisuretourism. Combined with feld studyand data analysis，it also systematicallycombs through thecurrent development status of sports and leisure tourism in the Chengdu-Chongqingarea.The study finds thattheregion has formedarelatively complete industrial development patern through resource integration，business innovation，and policy support.In response to problems such as insuffcient policy coordination， scattred supervision，and safety risks，this paper proposes a regulatory system construction path from four aspects： policyand regulations，standard system，market supervision， and safety guarante.Bybuilding across-departmentalcooperation mechanism，improving theindustrystandardsystem， promoting the construction of a smart supervision platform，and strengthening safety infrastructure and talent training， theindustrial governance capability is enhanced to helpachieve high-quality development goals.The study results can provide theoretical support and practical reference for the standardized and sustainable development of sports and leisure tourism in the Chengdu-Chongqing Economic Circle.

[Keywords] HealthyChina strategy; Chengdu-Chongqing economic circle; Sports and leisure tourism; National fitne

基金项目：成渝地区双城经济圈与成都都市圈建设研究中心2023年度项目（CYSC23C001）。（剩余5255字）