社交媒体在高校图书馆信息化服务中的融合与应用

中图分类号：G250.72；TP3 文献标志码：A 文章编码：1672-7274（2025）09-0181-03

The Integration and Application of Social Media in Information Services ofUniversityLibraries

LIShuhan¹，QINHeran² （1. Jiangsu Lianyungang Vocational and Technical College of Industry and Trade （Library）， Lianyungang 222ooo， China; 2. Jiangsu Lianyungang Vocational and Technical College of Traditional Chinese Medicine Modern Technology Education Center （Library），Lianyungang 222ooo， China）

Abstract： This paper explores the integration path between social media and information services of university libraries.It analyzes theadvantages of social media suchas interactivityand instantaneity，studies itsapplication scenarios in services like resource promotion，reference consultation，anduser interaction，and proposes optimization strategies to enhance service efciency and user experience，thus facilitating the innovative development of library informationservices.

Keywords： social media; university libraries; information services; integration and application

0 引言

当今社会，数字化技术铺天盖地地席卷各行各业。（剩余4498字）