AI技术赋能企业战略管理课程改革研究

中图分类号：G642

文献标识码：A DOI:10.16400/j.cnki.kjdk.2025.16.002

Research on the Reform of Enterprise Strategic Management Curriculum Empowered by AI Technology

ZHANG Xueli,KONG Xinya

(Zhengzhou Technology and Business University, Zhengzhou,Henan )

AbstractInthecontextofthedeep integrationofdigitaleconomyandartificial inteligencetechnologyenterprise strategic management courses faceanurgent need forteaching mode inovationand digitaltransformation.Basedon the development trendofeducationalinformatization,thisarticlesystematicallyanalyzes thepracticallogicofAItechnology empoweringcuriculum reform,points out the problems of insufficient case cognition adaptation,outdated practical teaching,rigid teaching interaction mechanism,and teacher technical literacybotleneck in the enterprisestrategic management curriculum system,and proposes afour-dimensional reform framework of "intelligent case library construction-deepening industryeducationintegrationandcollaboration-immersive teachingreconstruction-hierarchical teachertraiing",iming toenancestudents'complexdecision-makingabilityandstrategic tinkingliteracy,andprovide theoretical support and practical path for the digitaltransformation of business education in universities.

Keywordsartificial intelligence；corporate strategic management；curriculumreform；digital intelligence transformation; pedagogical innovation

在数字经济与全球化竞争背景下，企业战略管理课程需培养具备数据洞察力、复杂决策能力和跨文化协作能力的复合型人才。（剩余4917字）