微信公众号平台与高校思政课的融合教学模式研究

摘要高校思政课是公共基础课程，对学生道德情操的提升起到重要作用，微信公众号平台与高校思政课的融合教学模式研究对高校借助思政课落实立德树人任务起到推动作用。文章重点研究微信公众号平台与高校思政课的融合优势，发挥高校思政课在学生德育过程中的作用。

关键词微信公众号平台；高校思政课；融合教学模式

中图分类号：424文献标识码：A      DOI：10.16400/j.cnki.kjdk.2022.21.040

Research on the Integration Teaching Mode of WeChat Official Account Platformand University Ideological and Political Education Course

GUO Liang

（Shanxi Conservancy Technical Institute， Yuncheng， Shanxi 044004）

Abstract  Ideological and political courses in colleges and universities are public basic courses，  which play an important role in the improvement of students' moral sentiments. The research on the integrated teaching mode of WeChat official account platform and ideological and political courses in colleges and universities plays a role in promoting the implementation of the task of building morality and cultivating people through ideological and political courses. The article focuses on the integration advantages of WeChat official account platform and college Ideological and political courses， and gives play to the role of college Ideological and political courses in the process of students' moral education.

Keywords  WeChat  official  account  platform;  Ideological  and  political  courses  in  colleges  and  universities; integrated teaching mode

1微信公众号的概念及特征

1.1微信公众号的概念

微信公众号是微信的服务插件，立足于微信基础功能，新增研发的功能板块，无论个人还是企业均可以通过微信公众平台申请微信公众号，实现个体、群体之间文字、视频、语音、语篇等多样化的沟通交流与互动[1]。（剩余4287字）