数字时代下中华优秀传统文化具象化表现形式探究

关键词：数字技术；文化传承；中华优秀传统文化；文化产业；具象化；价值意蕴中图分类号：TP399-C1;G206;G122 文献标识码：A 文章编号：2096-4110（2025）12（c）-0167-05

Exploration of Concrete Expression of Outstanding Traditional Chinese Culture in the Digital Age

LU Siyi （School of Marxism，Shanghai Maritime University，Shanghai， 2O13O6，China）

Abstract：FromtheperspectiveofMarxistculturaltheoryutilizingdigitaltechnologytovisualizeexcelenttraditionalChnese cultureisanesityofourtiesHoweer，traditioalforsofinheritacefcelitatiosuchamitedeachpoorineactiity andmonotonouspresentatio，hichhindertediseminationofthiseritage.Visualizationtransfostraditionalcultureintoangible perceptiblefosstingohaialaiealdalpriossppoachsole revitalizing innovationandfosteringtheinheritanceofexcellnt traditionalChineseculture.Therefore，wemustadvancetedevelopmentofthesetangiblefosthoughdimesionssuchasintegatingtechologywithmanitis，alaningaccesibilityhicusi ityandregulatingigialuluralidustrysilacheeatieraforatiodiovatiedevelopentofelt traditional Chineseculture，allowingittosinewithcontemporarybrilianceandtrebypropelitsinternationaldieatio.

KeyWords：Digitaltechnology;Culturaleritage;ExcelenttraditionalChineseculture;Culturalindustry;Concreteexpeson; Talue connotations

马克思在《<政治经济学批判>序言》中指出，“物质生活的生产方式制约着整个社会生活、政治生活和精神生活的过程"，物质资料生产方式作为物质资料的核心形态，既奠定了社会经济运行的基本格局，又为文化形成提供赖以萌发的土壤。（剩余7391字）