基于Kano模型的“西兰卡普” 色彩偏好与创新设计研究

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Abstract：ThisstudyfocusesonthetraditionalTujiabrocade Xilankapu，exploringthetransformationofitscolorsytemin contemporary design contexts.Byanalyzing the structure and cultural significance oftraditional color schemes and applying the Kano model toclasify user preferences，thestudyconstructs auser-centered color strategy framework.Building onthis foundation，itincorporatesthethemeofthe"Twenty-Four SolarTerms"toreconstructpaternsandcolorsystems，resulting inculturallymeaningfulcolorinovation designs.The studysuggests thatcolor，asakeymedium inthevisualexpression of intangiblecultural heritage，holds potentialfor bridging cultural meaningand user experience.Thisresearch proposesa practicalpathwayfromculturalextractionanduserresearchtodesign transformation，aiming tosupporttherevitalizationand contemporary application of traditional color systems.

Keywords：Xilankapu;Color Design;Kano Model;Solar Term Culture;Cultural Heritage

0 引言

西兰卡普是土家族传统织锦艺术的代表性非遗技艺，其色彩搭配独具民族特色，常以红、蓝、黑等高饱和度颜色构建出强烈视觉冲击与情感象征。（剩余5081字）