康县“旅游 +”多元融合模式的可持续发展策略研究

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中图分类号：F592；F323文献标识码：A

文章编号：2096-4110（2025）04（c）-0077-05

Research on the Sustainable Development Strategy of "Tourism +" Multiple Integration Mode in Kang County

CUI Haixing， LU Shengfang， MAO Xiaoming （Gansu Science and Technology Development Promotion Center，Lanzhou Gansu，73Ooo0，China）

Abstract： This paper takes the sustainable development of the "tourism + " multi-integration model in Kang County as the researchobject，andanalyesthecurentsiationofteintegrateddevelopmentoftourismindustryinKangCountyesultssow thatKangCountyhaschievedremarkableresultsintelayoutofal-froetourism，utitsillfacescalengessuchsisuciet policysupport，imperfectinfrastructure，andproducthomogeneity.Itisfoundthattroughthedevelopmentofmultipleintegation models such as "tourism + technology"，"tourism + culture"，"tourism + agriculture"，"tourism + health care"，"tourism + ecology" and "tourism + rural construction"，the local government has successfully promoted the deep integration of tourism industry withagriculture，culture，scienceandtechnolog，ealthcareandotherindustries，andformedauniqueKangxiantourismproductsystem.The resultsshowthatbimprovingpolicysupport，strengtheningifrastructureonstruction，iovatingbnefitsharingmchanissnd improvingproductsandservices，KangCountycanachievethesustainabledevelopmentofthetourismindustryandpromotethe winwin situation of regional economic prosperity and ecological protection.

KeyWords： Tourism+; Multi-integration; Model; Comprehensive tourism; Rural tourism; Sustainable development

“旅游 + ”多元融合是指旅游产业不再局限于传统的观光游览，而是积极与文化、农业、科技等多产业深度融合，通过资源共享和优势互补，形成新的旅游产品形态和服务模式[1-2]，以满足游客日益多样化的旅游需求。（剩余6480字）