基于标准化视角探析襄阳程河柳编产业发展瓶颈与对策

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Analysis on the Development Bottleneck and Countermeasures of Chenghe Willow Weaving Industry in Xiangyang City from the Perspective of Standardization

WANG Xiao-li ZHANG Peng ZHOU Peng-cheng WANG Yan（Xiangyang Intellectual Property Protection Center）

Abstract： From the perspective of standardization， this paper makes an in-depth analysis of the development process， current situation and inheritance of intangible heritage technology of Chenghe willow weaving industry in Xiangyang. In sorting out the context of the industry， the article focuses on exploring the bottlenecks encountered in the development process， such as difficulty to unify the production process and uneven market standards. Through the comprehensive analysis of the above bottleneck problems， this paper systematically summarizes the innovative ideas and feasible countermeasures for the standardization development of willow weaving industry. It aims to provide a valuable reference example for the sustainable development of Chenghe willow weaving industry， actively explore the effective path for its long-term development in the future， and inject strong impetus for the vigorous development of the whole willow weaving and related cultural industries， so as to realize the new brilliance of traditional handicraft in the modern market environment.

Keywords： wicker weaving industry， standardization， industrial development

0 引 言

程河柳编历史悠久，是襄阳极具特色的传统手工艺产业。（剩余2613字）