关于推进文体旅深度融合发的标准化对策研究

Study on Standardization Countermeasures to Promote the Deep Integration and Development of Culture， Sports and Tourism

YANG Jie LI Xiao-jun WANG Xi-feng* SU Zhan （Dalian Institute of Standardization and Certification Co.， Ltd.）

Abstract： With economic and social development， the culture， sports and tourism industry has become an important engine for local economic development， and national and local governments have formulated development plans and introduced policies and measures to promote the high-quality development of the culture， sports and tourism industry. Although some results have been achieved， but the depth of integration is still facing challenges. This paper provides a comprehensive analysis of the integrated development of culture， sports and tourism， points out the problems and challenges in the integrated development of culture， sports and tourism， and puts forward countermeasures and standardization proposals with standardization as the starting point to promote the high-quality development of culture， sports and tourism through standardization， and contribute to the prosperity of the local economy and the higher competitiveness of the cultural industry.

Keywords： deep integration of culture， sports and tourism， standardization， cultural industry， high-quality development

0 引 言

随着经济社会的发展和人民生活水平的提高，文体旅产业已成为推动地方经济发展的重要引擎[1]。（剩余5801字）