北京科技类会展建设的成效、问题与路径研究

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中图分类号：G311 文献标识码：A 文章编号：1004-0714（2025）10-0044-04

TheResults，Problemsand Countermeasuresof Beijing ScienceandTechnologyExhibitionConstruction

GONGYi,WANGXinwei,LIJunkai (BeijingAcademyofScienceandTechnology，looo89,Beijing,China)

Abstract:Scienceand technology exhibition has the characteristicsof professionalism，cutting-edge and international，whichisanlimportantinternationalexchangeandinteractionplatformwiththevalueofgath eringscienceand technology resources，prospectingthefutureof scienceand technology，andleadingthe industrydirection.Inrecent years，scienceandtechnologyexhibitions havedevelopedrapidly.Beijingisan important hubforinternational science and technologyexchanges，and has made great achievements inthede velopment of scienceand technology exhibitions.Beijing has become the preferred place for international science and technology conferences,and ZhongguancuniForum has become i Ibrand exhibition platform.At the sametime，Beijing science and technology exhibition needs to be further mprovec termsof exhibition level，brand expansion and international influence.In this contex dop measures that buildinga high-level ervicesupportsystem，strengtheningexhibi Fieldof cutting-edge science and technology，and hosting high-level international academic conferences,whichhelp theconstructionof Beijing International scienceand Innovation Center andthe buildingof Beijing Interna tionalexhibition capital.

Keyword:Science and Technology Exhibition; Brand Construction; Zhongguancun Forum; Beijin

随着全球化进程的推进，会展逐渐成为国际社会在经济、科技、文化等领域重要的对话窗口。（剩余8516字）