色彩视角下化寂美学在视觉传达设计中的应用研究

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A Study on the Applicationof Wabi-Sabi Aestheticsin Visual Communication Design froma Color Perspective

/PeiYu/Kyungil University

Abstract：This paper explores theapplicationof Wabi-Sabiaestheticsin visualcommunicationdesignfromacolorperspective， analyzinghowcharacteristicssuchasnaturalnes，lowsaturation，historicalsense，andtheenseoftimeareembodiedibrand design，packagingdesign，posterdesign，anddigitalesign.hroughspecificaseanalysis，thispaperrevealshowWabi-abi aestheticsenhancestheemotionaldepthandculturalconnotationofdesign，promotesinnovationanddiversityinmoderndesign， and provides references for designers to break through traditional perspectives in contemporary design.

Keywords：Wabi-Sabi Aesthetics;Visual Communication Design;Color Application;Design Innovation

现代设计中往往过于注重形式美感和技术表现，容易导致设计作品风格趋同、内容缺乏深度和文化内涵。（剩余4912字）