“新农人"引领乡村振兴 信息传播机制的深度剖析与实践探索

中图分类号：F323 文献标志码：A 文章编号：2096-9902(2025)17-0124-04

DOI:10.20028/j.zhnydk.2025.17.029

Abstract:Thisstudydeeplyexplorestheinformationcommunicationmechanismof"new-generation farmers"drivingrural revitalization.Throughananalysisoftheconcept,charactersticsandroleof"newgenerationfarmers"inruralrevitalizationit revealstheimportanceofinformationcommunicationinruraleconomy,culture,andsociety.Theresearchdemonstrateshowthese moderagricturalpractitionesefectivelydismantleuranrualinformationariersroughdiversfiedommunicatioaels, faciltatingresourcecirculationandknowledgesharing.Addressingexistingchallngesintheirinformationdisseminationefforts, thepaperproposesoptimizationstrategiesincludingenhancededucationandtrainingprograms，improved infrastructure development，andstrengthenedpolicysupprt.Theserecommendationsaimtomaximize theinformational eficacyof newgeneratiofarmers，providingboththeoreticalframeworksandpracticalguidanceforthecomprehensiveimplementationofrural revitalization strategies,ultimately contributing to holistic and sustainable rural development.

Keywords:new-generation farmer;ruralrevitalization；ruralcommunication;newmedia;digitalcommunication

乡村兴则国家兴，乡村衰则国家衰。（剩余6764字）