贵州省特色田园乡村文化产业发展路径研究

中图分类号 G249.2；F327 文献标识码A 文章编号 1007-7731(2025)23-0127-05

DOI号 10.16377/j.cnki.issn1007-7731.2025.23.028

Investigation on the development path of cultural industry in characteristic rural villges of Guizhou Province

BAI Guangquan LIU Bo RAO Suiqi (Qiannan Normal University for Nationalities,Duyun 558Ooo, China)

AbstractThis study took Longjing Villagein Huaxi Districtof Guiyang City(A),Mandong Village in Kaili City (B),Huanshan Village in Hezhang County (C),Shuipu Village in Libo County (D),and Jiasuo Village in Liping County (E)astheresearchobjects.Basedonthe4typesofcoreculturalresourcesof the5vilages-intangibleculturalheritage, characteristiccuisine,red culture,and traditional handicrafts-itsystematicallyanalyzed their currentdevelopment practices in aspects suchas industrial integration,brand building,inheritanceand protection.Thestudy found that although thecultural industrydevelopmentof the5villages hadachieved certainresults,it was necessary to focuson several keyaspects,including theadaptabilitybetween talentsupplyandindustrial demand,villgers’subjective awareness and participation enthusiasm,the constructionof cultural infrastructure and transportation supporting facilities,aswellastherefinementofbrandbuildingand itsmarketadaptability.Forthisreason,thispaperproposed targetedcountermeasures from the following aspects: constructing a talentsystem of“university-local collboration + （2 training base + policy incentives”,promoting the integration of traditional crafts into classrooms and their combination with modern production,strengthening cognitive incentives to enhancevillagers’subjective awareness,increasing investment inrural cultural infrastructure tofacilitatecultural inheritanceand industrialdevelopment,anddeepening theexcavationofbrandconnotationand innovative promotion toadvancethebrand buildingofruralcultural industries. The research resultscould provide a referencefor improving the quality and eficiencyof the characteristic pastoralrural cultural industry in the study area.

Keywordscharacteristic pastoral villages; cultural industry; industrial integration; brand building

随着乡村全面振兴战略的深入推进，贵州省持续加大乡村基础设施建设、文化资源保护及产业发展投入。（剩余7583字）