审美体验视野下高校图书馆经典阅读推广策略研究

Promotion Strategies for Classic Reading in University Libraries from the AestheticExperience Perspective

WANGFangfang'，LIUPeiyu2 （1.Fuyang NoralUniversityLibraryFuyangAnhui，36037，China；2.ScholofLiberalArts，FuyangNoralUniversityFuyng Anhui， ， China）

Abstract： Clasics notonlycarrthecultural and historical genes butalso embody profoundaesthetic value，making themacrucialcomponentofreadingpromotioninacademiclibaries.Thispaperfromtheperspctiveofestheticexperienceanalysitsconnotationandaracteristics，laifistheesteticvaueofasisandteiroleinapingreaders'spiitalworldndeplorste interactivemechanismbetweenaestheticexperienceandclasscreadingpromotion，therebyprovidingtheoreticalsupportforstategy formulationAressgrrntlgsinicdngpromooitproposiotiesicesestd theticexpere，cngiesifdisticpomotimtdssticallysidsasrofioalanlcationofdigitaltechnologies，andtheestablishmentofalong-termpromotionmechanism.Thesestrategiesaimtoevokerades‘emo tionalresonance，eanceteirsteticompeenceandradingegagement，andfacilitatethetransitionfrom"pasiveaeptance" to"activeinternalization"ofclasicreading，oferingpracticalinsightsandreferencesforacademiclibariespromotionpactices.

Key Words： Aesthetic experience； Universitylibrary； Clasicreading； Reading promotion； Emotional resonance； Service strategies

近年来，党和国家高度重视经典阅读在文化建设和个人成长中的重要作用。（剩余8047字）