基于供应链的新零售企业物流成本管理研究

——以YH企业为例

中图分类号：F274 文献标志码：A DOI： 10.13714/j.cnki.1002-3100.2025.12.03

Abstract：Inrecent years，sincetheemergenceof thenewretailbusinessmodel，majorretailenterpriseshavebeentransforming towardsnewretailenterprises.Asaresult，marketcompetitionamongnewretailenterpriseshasbecomeincreasinglyfierce，and markethomogenizationissevere，makingthedevelopmentofnewretailenterprisesdificult.Ifnwretailenterpriseswanttooperate steadilyinsuchamarketenvironment，theyshouldcontinuouslyoptimizetheirlogisticscostmanagementtoenhancetheir competitiveadvantageandstandoutfromthehighlyhomogenizedmarket.Thisarticlestartswiththeprocurement，warehousing， distribution，andsalesproceesanalyestheproblemsinlogistscostmanagementofYHEnterprise，andproposescorspoding solutions for the problems that arise in each link，in order to reduce the operating costs of theenterprise.

Key words： supply chain; new retail cost management;YH Enterprise

0引言

当前，市场竞争日趋白热化，我国零售业所面临的竞争态势也变得更加错综复杂。（剩余5482字）