应用型大学通识教育课程思政创新研究

——以“沟通与写作”课为例

摘 要：应用型大学“沟通与写作”课融入课程思政是指寓价值引领、品格塑造于实用性说写能力的培养中，从而取得更好的育人成效。可以遵循思想政治工作、教书育人、学生成长三大规律，从构建立体式课程内容体系、创设情境式育人场景、实现第二课堂以文化人以文育人等方面来探索“沟通与写作”课融入课程思政的创新路径。

关键词：应用型大学；通识教育；课程思政；沟通与写作

Innovative Research on Integrating Ideological

and Political Education into General Education Courses

in Applied Universities：A Case Study of “Communication and Writing”

Cen Zeli

（School of General Education，Wuhan Business University，Wuhan 430056）

Abstract：Integrating ideological and political education into the “Communication and Writing” course in applied universities involves embedding value guidance and character formation into the cultivation of practical communication and writing skills，thereby achieving better educational outcomes.This approach can follow the three fundamental principles of ideological and political work，teaching and educating，and student growth.It explores innovative pathways for integrating ideological and political education into the “Communication and Writing” course through constructing a multidimensional curriculum content system，creating situational educational scenarios，and implementing a second classroom that educates and cultivates through culture and literature.

Key words：applied universities;general education;ideological and political education;communication and writing

《高等学校课程思政建设指导纲要》中指出，“落实立德树人根本任务，必须将价值塑造、知识传授和能力培养三者融为一体、不可割裂。（剩余6153字）