“游牧”元素在咖啡文创产品中的应用研究

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摘 要：聚焦内蒙古地域文化，通过研究“游牧”元素在咖啡文创产品中的设计原则、提取与应用、应用实例和价值意蕴，实现对文化的传承、开发和保护，推动文化创意产业成为区域经济发展的新引擎。为消费者带来新颖的体验，为相关产业带来新的发展机遇和市场空间。

关键词：咖啡；“游牧”元素；文创产品；设计与应用；传承

Research on the Application of “Nomadic” Elements

in Coffee Cultural and Creative Products

Xu Yupeng Li Jun

（School of Material Science and Art Design，Inner Mongolia Agricultural University，Hohhot 010010）

Abstract：Focusing on the regional culture of Inner Mongolia，this study explores the design principles，extraction，application，case studies，and value implications of “nomadic” elements in coffee cultural and creative products.The goal is to achieve the inheritance，development，and protection of culture，and to promote the cultural and creative industries as a new engine for regional economic development.This approach offers consumers novel experiences and brings new development opportunities and market spaces to related industries.

Key words：Coffee;“Nomadic” elements;cultural and creative products;design and application;inheritance

咖啡，作为一种全球流行的饮品，不仅令人享受美味的口感，还可以带来身心的放松，而咖啡文创产品则是将咖啡的文化和美学融合在了一起。（剩余4175字）