粉丝经济业态下金寨红色文化传承路径研究
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图分类号：G127;G206 文献标识码：A 文章编号：1671-9247（2024）06-0029-04
Abstract：This paperatempts tofindasuitable path for theinheritanceanddevelopmentofJinzhairedcultureunder the fan economyforat.Bydoptinteualitativseachthod，frstlytsparsortsoutthlevantocptsofod obtainsthecharacteristicsandadvantagesof thefaneconomyera.Secondlythispaperanalyzes thedevelopment statusof Jizhai redcultureunder thefaneconomyformat，anduses thecaseanalysis methdtoanalyze thecharacteristicsofonlinedramas tograsp thecharacteristicsoftefaneconomyeaandacievegooddevelopment.TirdlytheoverallanalysisofteabovecontentummrizesthepaththatisconducivetotheinheritanceanddevelopmentofJinzhairedcultureunderthefaneconomyformatWiththe helpofthe influenceand developmenttrendof thefaneconomyera，graspthe characteristicsofthe“fan”group，combined with thepreferences and needs ofthe“fan”group，takeareasonable pathtoactively guidethe“fans”to inheritand protectthe ed culture of Jinzhai.
Key words： fan economy; Jinzhai Red Culture; Cultural heritage
随着互联网与新媒体的蓬勃发展，以青年群体为核心受众的粉丝经济迅速崛起。（剩余7708字）