跨境电商的主要模式及其对茶叶产品的适用性分析

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中图分类号：F724.6 文献标识码：A文章编号：1000－3150（2025）11-24-10

Abstract： Withtheaccelerationof globaltrade digitalization，cross-border e-commerce hascreated newpathways to expand tea exports to meet the needs.This study provided a comprehensive analysis on four major operational models -1210，9610，9710，and 9810-detailing their workflows and evaluating their implications for tea enterprises， particularly interms of taxation，cost structures，and regulatory compliance.This work further categorizedrelevant cross-border platforms and evaluated their suitability based on enterprise scale，resource capacity，and strategic priorities.Drawing on this analysis，it proposed targeted optimization strategies in platform operations，logistics，supplychain coordination，and standard certification.The findings aimed tooffer both theoretical insight and practical guidance for tea exporters leveraging cross-border e-commerce to access international markets.

Keywords：cross-border e-commerce，tea exports，mode selection

在全球化与数字化深度融合的背景下，传统茶叶外贸与跨境电商的结合为中国茶叶出口开辟了全新的“出海”渠道。（剩余10406字）