中国苹果产业的现状分析与优化策略

中图分类号：S66 文献标识码：B

Current Situation Analysis and Optimization Strategies of Apple Industry in China

LI Jianmin（Fruit Station， Zhuanglang Natural Resources Bureau， Zhuanglang Gansu 744699，China）

Abstract：Withtheoptimizationof urbanandrural structure，theimprovementofconsumption levelandtheinfluenceof globalclimatechange，China’sapple industry is undergoingaseriesof profoundchanges.Basedonthecomprehensive analysis of thecurrent situation ofapple industryin China，the main chalengesand opportunities were discussed，including the shrinkageofplanting scale，thediversificationof planting paterns，thediversificationof varieties，the multi-polarizationof management mode，the normalizationofsurvivalofthefitest，theanniversaryofsupply，thesavingoflaborincultivationand thequalityofproducts.Inthefaceof thesituation thatthemarketsupplyexcedsthedmand，thekeystrategies toimprove theeffciencyofappleindustryaretorationalyadjust theplanting area，promotetheeficient cultivation mode，developdiver sifiedexcellentvarieties，explore newbusinessmodelsandimprovethemechanization leveloforchards.Inaddition，insisting on producing high-qualityapplesto meet market demandisalsothecoreelementtoensurethesustainableand healthydevelopment of the industry.

Key words：apple；industry status quo；optimization strategy

随着城乡结构优化、消费水平的提升、苹果产业产能的变革以及水果种类的日益丰富，我国苹果产业正发生着一系列深刻的变化。（剩余3136字）