数智技术赋能健身服务业创新发展的现实困境与实践进路

中图分类号：G80-052 文献标志码：A 文章编号：1004-0560（2025）06-0123-07

DOI：10. 12163/j. ssu.20250763

Realistic Dilemmas and Practical Approaches of Digital and Intelligent Technologies Empowering Innovative Development of Fitness Service Industry

WANG Guanzhen ，MAN Jianghong （Collge of Leisure and Social Sports，Jilin Sport University，Changchun 13OO22，Jilin，China）

Abstract：Under the backgroundof the national strategyof Healthy Chinaand national fitnes，thefitness serviceindustry is enteringanewstageofintelligent，collaborativeandecologicaldevelopment，whiledigitalandintellgenttchnologieshave becomeakeyengine to promote theindustrial structureupgradeandreconfigurationof productive factors within thefitness services industry.This paper employs the methods ofliterature review，field researchand questionnaire surveyto elaborate theessenceandcharacteristicsof digitalandinteligenttechnologiesempowering innovativedevelopmentof the fitness serviceindustry.Bycombiningthecharacteristicsof intelligentembedded，digitalintegratedandplatformcompatibleof digitalandintellgenttechologies，itanalyestepracticalchallengesencountered inareassuchastchnologicaliteation andredundancy，data factorsdevelopmentandcirculation，infrastructureupgradesandmanagement.Accordingly，the following practical appoachesareproposed：adoptingapeople-centered，multi-facetedcoordinationstrategytofocuson users'core technological needs;standardizing dataresource management toenhancecros-sector integrationand synergy throughtechnological empowerment;and promotingthedevelopment of new infrastructure to establishanew fitness service system featuring platform compatibility and human-machine collaboration.

Keywords：digitalandintelligenttechnology;datafactor;industrialcollaboration;fitnessservceindustry;novativedeve lopment

自1995年6月国务院颁布《全民健身计划纲要》以来，我国健身服务业经历了1995—2008年的快速发展期、2009—2016年的战略深化期和2017年至今的提质增效接续发展期[1]。（剩余12728字）