生成式人工智能在科普传播中的应用研究

摘要：生成式AI正深度革新新闻传播，全面提升行业智能化。为充分利用此“新质生产力”，需聚焦其科普应用。本文剖析生成式AI在科普中的场景、积极影响及挑战，并提出建议，旨在推动生成式AI在科普领域健康、科学发展，实现高效利用。

关键词：生成式；人工智能；科普传播；内容创作

doi：10.3969/J.ISSN.1672-7274.2024.11.055

中图分类号：TP 31                 文献标志码：A            文章编码：1672-7274（2024）11-0-03

Research on the Application of Generative Artificial Intelligence in Science Communication

ZHU Yingqi

（Zhangjiakou Municipal Party School of the CPC， Zhangjiakou 075000， China）

Abstract： Generative AI is deeply revolutionizing news communication and comprehensively enhancing the intelligence of the industry. To fully leverage this "new form of productivity，" it is necessary to focus on its application in science communication. This article analyzes the scenarios， positive impacts， and challenges of generative AI in science communication， and proposes suggestions aimed at promoting the healthy and scientific development of generative AI in the field of science communication， as well as achieving efficient utilization.

Keywords： generative; artificial intelligence; science communication; content creation

0   引言

生成式人工智能（Artificial Intelligence，AI）技术是一种通过学习大量数据，从而生成新的文本、图像、音频等内容的算法。（剩余4880字）