大数据赋能高校思想政治教育的价值意蕴、困境审视和实践进路

中图分类号：G641；D648 文献标志码：A 文章编号：1672-1012（2025）04-0093-06

Value Implications， Critical Examination， and Practical Pathways of Big Data Empowering Ideological-Political Education in Colleges and Universities

SONG Jiajia， ZHAO Bing（School of Marxism，Anhui Normal University，Wuhu 241OoO，China）

Abstract： Modern information technologies， represented by big data， rapidly evolve and integrate with ideological-political education，driving itsdigital transformation.This integration in coleges and universities innovates educational concepts，optimizes structures，standardizes procedures，and enhances evaluation systems. However， challnges emerge—including decentralization，digital overload，and data alienation. To addressthese，colleges and universities must advance data-driven ideological-political education through digital driving，empowering，and convergence，forging pathways via discourse innovation，optimized educational resource supply，and human-centered AI value consensus cultivation.

Key words：big data；colleges and universities； ideological-political education

党的二十大报告强调：“推进教育数字化，建设全民终身学习的学习型社会、学习型大国。（剩余8436字）