基于文化转译的《山海经》游乐体验创意设计研究

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中图分类号：TB472文献标识码：A

文章编号：2096-4110（2025）05（a）-0087-05

Research on Creative Design of Recreational Experiences for Shan Hai Jing Based on Cultural Translation

LIU Shan， FU Yiding， ZHAO Sheng， LUAN Yanning （Central Research Institute of Building and Construction Co.，Ltd. MCC Group，Beijing，1Oo088， China）

Abstract： Shan Hai Jing，agem in China'scultural treasury，serves asaprecious resoure forthecultural and creative industries，containingendessculturalelementsandfantasticalimaginations.Withtheapiddevelopmentofmoderntechologyadtheincreasingdiversificationofculturalconsumptiondemands，iiscrucialtoexplorehoworevitalizthisancientculturalheritagenablingbroaderaudiencestounderstandandexperience Shan HaiJing inacessbleways.Guidedbytheconceptofculturaltranslation，thisstudypoposesamethodologloredtoShnHiJingtrasoingitsyicalcaturesfantasticallandscapesdothr elements intoimmersivescenariosandmodernrecreational experiences.Theresearchaimstopreservethecultural essnceof Shan HaiJing，promotetherevitalizationanddiseminationofexcelenttraditionalChineseculture，andprovideinnovativeinsightsand practical references for the creativeutilization of cultural heritage and the development ofcultural industries.

KeyWords：Culturaltranslation;Shan Hai Jing; Recreational experience; Creativeesign;Traditionalculture; Cultural toursm design

《山海经》是中国古代神话的璀璨明珠，承载着深厚的历史文化，其奇幻的想象力和独特审美吸引着无数探寻者的目光。（剩余5703字）