“讲好中国西藏故事"背景下国内英文媒体西藏形象构建研究

——以中国西藏网(英文版)为例

中图分类号：G210.7;D633 文献标识码：A 文章编号：2096-4110（2025）05（a）-0034-05

Research on the Construction of Tibet's Image in Chinese English-Language Media under the Context of "Telling China's Tibet Story Well"

-A Case Study of China Tibet Online （English Edition）

ZHOU Ziyue，BAI Maquzhen （TibetUniversity，Lhasa Tibet，85Oooo，China）

Abstract：Inthecurrentcontextof "Tellng Chinas Tibet StoryWell，shapinganauthentic，comprehensive，andmultidimensionalimageofTibethasbecomeacricalissue.ThisstudytakestheChinaTibetOnline（EnglishEdition）asacasestudyexaminingthereprestatiofetralraldoicgesiisprtfuractesti bet'smageconstructionandproposesoptimizationstrategies.Acorpus-basedanalysisrevealsthatwhilethewebsiteplaysapositive roleinpromotingTbetsitertioalommunicatioandprseingadyamicndoniuoslydevelopingiageitstllacshallengessuchadttsitysutieaciiydusiiatioteefo thisstudysuggestsiprovementsinontentdivesificationancedusergageent，andtrengtenedkeyordoptiatiotocrease the effectiveness and impact of Tibet-related international communication.

Keywors：ChinaTibetOnline（EnglishEdition）; Internationalcommunication;Tibetsexternalcommunication; Tibetsimage Image construction; Optimization strategies

西藏故事是我国外宣的重点之一，故事不是为讲而讲，而是为了“展形象"。（剩余7243字）