健康蚌埠背景下体育产业与健康产业融合发展研究

摘要：本研究从体育学和产业学学科视角入手，以蚌埠市体育产业与健康产业融合为研究对象，结合两大产业在蚌埠市发展现状，分析融合发展困境，探讨适合蚌埠市两大产业融合和发展路径，以期为蚌埠市体育产业与健康产业的融合发展提供参考和建议，以实现可持续发展。

关键词：蚌埠市；体育产业；健康产业；融合发展

Research on the Integration Development of  Sports Industry and Health  Industry under the Background of "Healthy Bengbu"

Zhang Rui

（Bengbu Medical University  Sports and Arts Department，Anhui  Bengbu，233000 ）

Abstract： This study is conducted from the interdisciplinary perspectives of sports and industry studies， focusing on the integration of the sports and health industries in Bengbu City. By integrating the current developmental status of these two industries in Bengbu， it examines the challenges of their integrated growth and investigates the appropriate pathways for their integration and development. The aim is to offer recommendations and insights for the integrated growth of the sports and health industries in Bengbu City， with a view to achieving sustainable development.

Key words： Bengbu city， sports industry， health industry， industrial integratio

蚌埠市地处安徽省东北部，淮河中游，位于中国南北地理分界线秦岭—淮河一线，2023年末，蚌埠市常住人口326.2万人。（剩余4548字）