明治时期日本茶叶的销售改良研究

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中图分类号：K142；F729.313文献标识码：A

文章编号：1000-3150（2025）09-109-7

Research on the Sales Improvement of Japanese Tea During the Meiji Period

LIUJiashu

Heilongjiang Provincial Institute of Socialism，Harbin 15oo9o，China

Abstract： During the Meiji period，the Japan's tea industryunderwent multifaceted improvements under the government promotion，particularlyinthesalessector.Inresponse to various chalenges in teasales，Japan implementedcorresponding measures toenhance the industry.Onone hand，thecountrystrived toreduce itsrelianceon foreign merchants and pursueautonomyinthe teatrade.Ontheotherhand，itenhancedtheinternationalcompetitivenessofits tea by inovating itsmarketingsystemand restructuring its transportation system.Thesales reforms propelled the development of Japan's tea trade and influenced the global tea trade landscape，with China later adopting themas a model.

Keywords： Meiji period， Japanese tea，sales improvement， industry development

明治时期（1868—1912年）是日本从传统封建社会向近代资本主义社会转型的关键阶段，在这一时期，日本的经济、政治、社会等各方面都经历了深刻变革。（剩余9921字）