数字新质生产力对农村居民消费能力提升的影响研究

——基于乡村产业结构的中介效应检验

打开文本图片集

【中图分类号】F49 【文献标识码】A 【文章编号】2095-7009（2025）04-0085-09

Research on the Impact of Digital New Quality Productivity on the Consumption Capacity of Rural Residents

A Mediation Effect Test Based on Rural Industrial Structure

CHAIYong-dong1，LIURui¹，XU Qin-bai² （1.School of Finance， Lanzhou University of Finance and Economics， Lanzhou 73oo2o，China ;

2.Information Center，Lanzhou University of Finance and Economics， Lanzhou 73oo2o，China）

Abstract：Withthe vigorous development of China’s digital economy，digitalnew-quality productivityis increasinglyappliedinruralindustries，becomingakeyforceinboostingfarmers’inomeandconsumptioncapacity.Basedonpaneldata from 30 provinces，the empirical analysis reveals that：first，digital new-quality productivity inagriculture reduces production costs and improves distribution eficiency，directly unlocking farmers’consumption potential，second，theupgrading of the agricultural industrial structure is thecore transmision path，driving therural economy from production-oriented toservice-oriented，promotingtheupgradingof traditionalagricultureandtheemergenceof newagricultural industries，increasing farmers’employment opportunities and income sources，and thus expanding consumer demand，and third，the impact of digital new-quality productivity in agriculture variesbyregionand consumptiontype，with fiscal support intensity and transport infrastructure levels being important synergistic factors.

Key words：digital new-quality productivity； farmers’ consumption； rural industry

当前，我国数字经济的高速发展正在重塑乡村产业生态体系。（剩余9832字）