关于内蒙古直播电商行业标准体系构建的思考与分析

Thinking and Analysis on the Construction of Standards System of Livestreaming E-commerce Industry in Inner Mongolia

ZHAO Meng-meng CHEN Ai-guo SHEN Xing-yu LI Yan （Inner Mongolia Institute of Quality and Standardization）

Abstract：Based onthe development status of e-commerce industry in InnerMongolia，this paper provides analysis and introduction from three aspects：standardizationdevelopment， market supervision and future industrialdevelopment.In addition，thepaperanalyzes thee-commercedevelopmentinthefrontierareas suchasShanghai， Guangzhou， and Hangzhou. Therefoe，accodingtotheegionalcharacteristicsofInnerMongoliaautonomousegionutilizingtheclusteringeffctthe paperestablishesastandardssystemtogathere-commerceenterprises inInnerMongoliaautonomousregionforalvestreaming platform， to consolidate the foundation of e-commerce development.

Keywords： livestreaming e-commerce， standard， standards system， livestreaming clustering

0 引言

2023年中央经济工作会议强调，“要激发有潜能的消费”。（剩余3928字）