基于旅游生态位重叠度的黄河流域城市群旅游竞合发展分析
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Analysis of Tourism Competition and Cooperation Development of Urban Agglomeration in the Yellow River Basin Based on Tourism Niche Overlap
WANG Ran1， GUO Yun-li² （1.School of Business， Xinyang University， Xinyang 4640oo，Henan; 2.School of Management， Xinyang Agriculture and Forestry University，Xinyang 464Ooo，Henan）
Abstract：To effectively advance ecological protection and the high-quality development of the Yellow River Basin，thisstudy constructs an evaluation index system for the tourism niche of urban agglomerations，assesses tourism niche and niche overlap，and explores the situation of tourism competition and cooperation development within urban agglomerations.The results indicate that： from a tourism niche perspective，the seven urban agglomerations can be divided into three levels：the Shandong Peninsula urban agglomeration is at the first level; the Central Plains urban aglomeration and the Guanzhong Plain urban agglomeration are at the second level;and the Jinzhong，Hubao-Eyu，Ningxia Yelow River and Lanxi urban agglomerations are at the third level.In terms of niche overlap，the Shandong PeninsulaCentral Plains and Jinzhong-Central Plains agglomerations have overlaps exceeding O.9，indicating intense competition; the Ningxia Yelow River-Guanzhong Plain agglomeration has the lowest overlap.In light of overlap relationships，there are two types of overlap relationships： partial overlap and large overlap.Based on thisanalysis，targeted coopetition development strategies are proposed：urbanagglomerations with partially overlapping tourism niches should adopt a generalized niche strategy; urban agglomerations with high overlap should implement a specialized niche strategy，separating their tourism oferings through spatial，temporal，resource，and business model differentiation.This approach can transform competitive relationships and foster organic cooperation among urban agglomerations
Key Words： Yellow River Basin Urban Agglomerations; tourism cooperation-competition; niche overlap
全球旅游业在二战后快速发展与繁荣，旅游目的地既存在合作，又伴随着激烈竞争。（剩余11528字）