视觉政治：Sora技术视野下的网络政治传播治理变革可能

[中图分类号]D034；G206[文献标识码]A [文章编号]1671-8372（2025）02-0076-09

Visual politics： potential transformation in governance of online political communication from the perspective of Sora technology

ZHANGAi-jun，DUANYu-ru

（Network PoliticalCommunicationResearch Institute，Northwest UniversityofPolitical ScienceandLaw，Xi'an 710122，China）

Abstract：Asanew tool for visualpolitics，Sora provides thepossible dimensions for thegovernance reformof onlinepoliticalcommunication.Sora，with itsadvantages inimagegeneration，drives the inteligent transformation of communication vision and may promote the innovation of governance methods for online political communication. Thisismanifestedinthevisual presentationfacilitating theefectivedeliveryofpoliticalinformation，thehighlyrealist support forthescientificandaccuratedecision-makingofpolitical decisions，andthe modeladvantages promoting the smothand effcient governance process.Sorais embedded itself inthegovernanceofonlinepoliticalcommunication， andthrough empowermentanddelegation，itachievesaleapinthecapacities of governancesubjectsandfacilitating the restructuringofthe governance subjects ofonlinepolitical communication.Sora technology alsohas multiplerisks， includingthecognitivepredicamentoftruth issescausedbydeepfraud，thefatigueinreceivingpoliticalinformationdue toinformationoverload，andthediffcultyinguidingpoliticalpublicopinionduetoimagemanipulation.Therefore，itis necessry to improvegovernancemeasuresofonlinepolitical communication.This includes technologicaladvancements ininovationandexplainablealgorithms，regulatoryenhancements ininformationscrutinyand legal frameworks，and ethical considerations emphasizing human-centric values.These eforts willhelp achieve thegoal ofresponsible Sora governance andoptimize the ecosystemofonline political communication governance under the aplicationof Sora-like technologies.

Key words：image;visual politics；Sora;inteligent video;governance of online political communication

图像既是信息附存的载体，也是信息传播的媒介。（剩余15063字）