服装颜色对足球竞技运动表现的影响：基于中超联赛的实证分析

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Abstract： Discussthe influence of clothing color on fotball sports performance，and summarize the law ofcolor effect infootballgames.Based onthe data sourceof19290records of980 games inthe2021-2024 SuperLeague，SPSS 25.0 software isused forstatistical analysis，and K-Meansand Two-Stepalgorithmsareused forclusteranalysisof season points. The games are divided into 4 types of competitions. Adversarial grouping， using MANOVA analysis to build a model that includes clothing color efect terms and clothing color *confrontation grouping *home and away interaction terms.Theresultsofthe inter-subject efect show that the clothing color effect itemshowsthattheclothing color has a very significant impact on the pass success rate and the passing rate （ （P<0.01 ）; the interactive item results show that the clothing color，theconfrontation groupand thehome and away goals Thereisa significant interactiononthe7 indicators of，shooting，shootingon target，passing successrate，confrontation successate，passing andball possessionrate （P<0.05） .The interaction results show that theclothing color efect of footballsports performance is contextualized and diversified.Whenthecompetitivestrengthofboth teams isbalanced，theadvantageofcoolclothing isthemostobvious; when the competitivestrength of both teams isunbalanced，The weaker teams have obvious coldclothing efects，and the strong teams have obvious warm clothing effects.

KeyWords： Clothing Color;Sports Performance; Competitive Games; Homeand Away;Chinese Super League

中图分类号：G843文献标识码：A

色彩知觉是视觉感知的重要源头之一，对于探察和辨别外部环境具有重要的作用。（剩余13019字）