产教融合背景下汽车商务专业人才培养策略探讨

摘 要：汽车技术迅猛发展，传统的汽车服务工程专业培养的人才已无法适应新的发展形势。通过产教融合、校企合作，为汽车商务专业人才培养融入最新的行业知识和需求，对提升汽车商务专业人才培养质量，更好地适应行业发展，有一定的指导意义。

关键词：产教融合 汽车商务专业 人才培养模式

Abstract：With the rapid development of automotive technology， the talents trained in traditional automotive service engineering can no longer adapt to the new development situation. Through the integration of production and education and school-enterprise cooperation， the training of automotive business professionals is integrated with the latest industry knowledge and needs， which has a certain guiding significance for improving the quality of automotive business professional training and better adapting to the development of the industry.

Key words：integration of production and education， automobile business major， talent training model

1 引言

汽车商务行业需要的是可以把动手能力与专业知识相结合的人才，但就目前汽车行业的从业人员而言，具备高素质技术的人很少，这主要是因为高职院校对于人才的培养并不能满足企业对工作人员的要求。（剩余3674字）