中间地带：媒介化治理的情境、叙事与协商机制

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中图分类号：G206 文献标志码：A 文章编号:1672-1101(2025)04-0093-09

Middle Zone: The Context, Narrative and Negotiation Mechanism ofMediated Governance

CHEN Jiefeng

(School of Journalism and Communication, Lanzhou University,Lanzhou 73oooo, China）

Abstract: In modern society,the media not only reconstructs the public relations of social interaction, but also is deeply embedded in various links of social governance,and constructs a“ middle zone” among social governance, public relations and individual life. As a new media scene,the“middle zone” is becoming a new way of social narrative. Social narratives are increasingly showing trends such as immediacy, individualization, chatinization and transparency due to media intervention. These evolutionary trends jointly construct the “instant narrative” paradigm.Research shows that“ instant narrative” has become an important social interaction mechanism in the media era through the dialogue space of“individual voice” and the meaning space of“self-involvement”.Together with the“middle zone”,it has reshaped the social govermance and interaction mechanism in the media era.The mediated social consultation mechanism formed by the internal and external synergy of the two not only embeds social governance in allaspects of social life,but also makes social governance a kind of“universal morality” in daily life.

Key words: mediated governance; instant explanation; middle zone; instant narrative; self-involvement

“深圳卫健委”公众号的成功崛起引发了对政务新媒体在社会治理中角色的重新思考。（剩余16366字）