企业国际竞争力提升策略研究

——以南京高新区为例

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摘 要：当前，国际竞争愈发激烈，企业国际竞争力的提升不仅关乎企业发展，也关乎国际综合实力。分析企业国际化发展现状、面临的挑战、企业国际化发展的应对思路，并从聚焦行业新政、增强企业基础实力、提升企业关键优势、促进数字贸易和加大政策支持5个方面提出对策建议。

关键词：国际竞争力；企业；南京高新区

中图分类号：F279 文献标识码：A Doi：10.3969/j.issn.1672-2272.202211047

Research on Strategies for Improving International Competitiveness of Enterprises

—— Taking Nanjing High-tech Zone for Example

Su Siqi， Jiang Qin， Hu Xianjie， Lu Hongshu

（Nanjing Torch High-tech Industry Development Center， Nanjing 210018， China）

Abstract：international competition is getting fiercer. The improvement of international competitiveness of enterprises is not only related to their own development， but also related to their comprehensive international strength. The article analyzes the current situation of enterprise development， the facing difficulties， the countermeasures of enterprise internationalization development in the Post-Epidemic Ara. And the article puts forward the countermeasures from the industry new deal， enhancement of enterprise strength， the construction of intelligent enterprises， facilitating digital trade and increasing policy support five aspects.

Key Words：International Competitiveness; Enterprise; Nanjing-High Tech Zone

0 引言

当前，我国作为全球化发展的有力推动者，经济运行稳中存变，正在从制造大国向制造强国转变、从承接国际产业转移到内外兼修转变。（剩余7606字）