农村电商、非农就业与城乡收入差距

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中图分类号：F323.6 文献标志码：A 文章编号：1004-390X（2025）05-0049-09

Abstract： From the perspective of non-agricultural employment， this paper analyzed the theoretical mechanism of the development of rural e-commerce to narrow the income gap between urban and rural areas，and made an empirical test using the fixed-effct model based on 2014-2022 county data and Taobao vilage data. The research results showed that， the development of rural e-commerce could significantly narrow the urban-rural income gap，and the regression results were stillsignificant after the robustness test of panel tool variable method， replacement of core variables，and removal of outliers. The heterogeneity analysis results showed that： first， the development level of county rural ecommerce in eastern China could significantly narrow the urban-rural income gap， but in the central and western regions， the impact of county Taobao village on urban-rural income ratio was not significant; Second， Taobao Village had a greater effect on narrowing the income gap between urban and rural areas in areas with high industrial structure and high level than inareas with low industrial structure and high level. The mechanism test results showed that， the higher the level of non-agricultural employment， the smallr the urban-rural income gap， and the improvement of the level of non-agricultural employment strengthened the positive effect of rural e-commerce development in narrowing the urban-rural income gap.

Keywords： rural e-commerce; non-agricultural employment; urban-rural income gap

党的二十届三中全会提出要“缩小城乡差别”，缩小城乡差别的核心是减少城乡收入差距，如何解决城乡收入差距问题成为党和国家不得不关注的重要课题[]。（剩余12536字）