Are Chinese Consumers Ready to Ride the Green Wave?中国消费者的绿色消费意愿

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In 2018, dairy company Yili Group released a report on sustainable consumption in China in which it mentioned that over 90% of Chinese consumers were aware of sustainable consumption and 70% were very conscientious of it. Awareness of eco-friendly consumption in China is increasing as sustainability and environmental summits and conferences are flourishing. In a recent Chinese survey, 53.8% of respondents stated that the main motivation for choosing environmentally and socially friendly products is “caring about the world and making both the environment and society better through individual actions”. A further 46.2% hoped that by consuming more sustainably would allow “the next generation to be able to have a sustainable living environment.”

2018年,乳制品企业伊利集团发布了一份关于中国可持续消费的报告。(剩余5041字)

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