浅析新质生产力视角下AI技术对于城市宣传片画面与色彩设计的影响

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摘 要：在新质生产力的视角下，人工智能技术在城市宣传片设计中的应用日益广泛，不仅推动了影视行业的创新发展，也为观众带来了更为丰富和优质的视觉体验。新质生产力，作为创新起主导作用的先进生产力质态，强调高科技、高效能、高质量特征，[1]与人工智能AI技术的结合为城市宣传片设计创新与发展提供无限可能。

关键词：新质生产力；AI技术；城市宣传片；画面与色彩设计

Abstract： From the perspective of new quality productivity， the application of artificial intelligence technology in urban propaganda film design is increasingly extensive， which not only promotes the innovative development of the film and television industry， but also brings more rich and high-quality visual experience to the audience. New quality productivity， as an advanced productivity quality that plays a leading role in innovation， emphasizes the characteristics of high technology， high efficiency and high quality[1]. The combination of artificial intelligence and AI technology provides unlimited possibilities for the innovation and development of urban propaganda video design.

Keywords： New quality productivity；AI technology；urban propaganda film；picture and color design

0 引言

随着科技不断进步，人工智能（Artificial Intelligence）数字图像技术崛起，人类视觉形态正发生着显著变化，人们的视觉感受与心流体验正经历前所未有的变革。（剩余5170字）