乡村振兴背景下湖南“一村一品"特色产业发展现状与对策分析

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中图分类号：F327 文献标志码：A

Hunan's“ One Village，One Product” characteristic industries under rural revitalization： development status and strategies

MA Ji

（Editorial Ofce of Journal，Shaoyang University，Shaoyang 422OOO，China）

Abstract：Developing rural“One Village，One Product”characteristic industries is a key initiative for promoting rural industrial revitalization，enhancing the level ofagricultural industrialization atthe county level， and driving rural revitalization.Such development generates economic，social，and ecological benefits for rural areas.Using national“One Vilage，One Product” demonstration villages and towns in Hunan Province as a sample，thisstudy examines the temporal，spatial，and industrial structure of rural characteristic industries development.The research identifies issues inawareness，brand building，and industrial chain development within Hunan's rural characteristic industries. Corresponding countermeasures are proposed， including strengthening policy support， brand building，developing value chains of these industries，and promoting

technological empowerment.

Key Words： rural revitalization；“ One Village，One Product”； characteristic industries；technological empowerment

发展乡村特色产业是促进乡村产业振兴和提升县域农业产业化水平的重要举措，党和国家对此非常重视。（剩余9722字）