乡村文旅融合视角下的徽州砖雕创新设计研究

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Due to the significant protection significance of the Huizhou culture， its inheritance and development have always received considerable attention. How to achieve the inheritance and innovation of Huizhou traditional culture， especially the intangible cultural heritage of Huizhou Three Carving Crafts， in the context of the integration of rural culture and tourism in the new era， is a practical proposition that needs to be explored urgently. The study takes the Huizhou brick sculpture "Fishing， Woodcutting， Farming， and Reading" as an example， analyzes its artistic characteristics and research value， and proposes targeted innovative design methods and paths from the perspective of rural cultural tourism integration. It has conducted design practices such as the illustration design of "Huizhou Life Illustrated Books" and the expression package of "Huizhou New Life". With a view to achieving the creative transformation of Huizhou's intangible cultural heritage and providing new ideas for the integration and development of rural culture and tourism.

一、引言

乡村是优秀传统文化的发源地，是我国礼仪文化、农耕文化和民俗文化的重要载体。（剩余4778字）