基于顾客感知服务质量的餐饮企业营销策略

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Marketing Strategies of Catering Enterprises Based on Customer Perceived Service Quality
ZHENG Jia-bao
(School of Economics and Management, Tongji University, Shanghai 201804, China)
【摘 要】随着顾客进行消费活动时愈加注重服务质量,企业应在产品内容上作出改变。(剩余6414字)