Curator Fatigue

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As younger consumers increasingly favor experiences over products，"curator"-led cafes and boutiques have emerged across China. Yet with growing pushback against overpriced， underwhelming offerings， is this fad already losing its appeal？

为什么大家都在避雷“主理人”的店？

f you're a coffee fan in China，it’s increasingly likely that，aside from the ubiquitousLuckin Coffee，you'll come across small， independent outletsthatbrand themselvesas‘curator cafes，”or主理人咖啡店（zhuliren kafeidian）. Once cramped into tiny hole-in-the-wall spaces， theseshopsareoftenstaffedbyanultra-trendy barista who'll casually chat with you ina mix of Chinese and English.They’ll eagerly delivera five-minute“estate story"about their beans，and probably end with：

You can't find this anywhereelse.

Ni zàibiéjiākéhébudāo.

你在别家可喝不到。（剩余5446字）