中国茶叶出口摩洛哥驱动因素分析

——基于CMS模型

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中图分类号：F742；S7-9文献标识码：A

文章编号：1000－3150 （2025） 06-44-8

Abstract： Morocco is an important tea market along the Belt and Road Initiative and had long been the largest market for China's tea exports. However， in recent years， the export of Chinese tea to the Moroccan market has fluctuated greatly. Based on the statistical analysis of the fluctuations in China's tea export volume and market share to Morocco from 2010 to 2023， the modified CMS model was used to empirically analyze the driving factors of the fluctuations in China's tea exports to Morocco from 2010 to 2022， revealing the core contradiction between the lagging export structure， the decline in competitiveness and the disconnection of market demand. It is also proposed that Chinese tea needs further innovation in order to explore local market demands， develop new products， improve the properties of existing products to increase usage and other measures to consolidate and enhance its market position.

Keywords： tea export， driving factors， Morocco， CMS model

中国茶叶历史悠久，茶马古道见证了其文化交流与商业价值。（剩余7770字）