(1.北京工业大学 经济与管理学院, 北京 100124; 2.哈尔滨工业大学 管理学院, 哈尔滨 150001)
摘 要:首先概述了电子商务推荐系统的相关研究工作,指出目前的推荐系统结构不够灵活、柔性,然后运用柔性理论对电子商务推荐系统进行了柔性分析,进而提出了一个柔性的电子商务推荐系统。该系统通过策略模块去完成推荐需求与实现之间的映射,通过这个映射完成不同的推荐服务。系统的设计遵循构件化的原则,以做到随着策略的改变能够灵活调整。
关键词:柔性; 推荐系统; 推荐策略; 多代理; 数据挖掘
中图分类号:TP319 文献标志码:A
文章编号:10013695(2009)03093003
Flexible ebusiness recommendation system
JIANG Guorui1, QING Hai1, HUANG Tiyun1,2
(1.School of Economics & Management, Beijing University of Technology, Beijing 100124, China; 2. School of Management, Harbin Institute of Technology, Harbin 150001, China)
Abstract:This paper reviewed the research work of ecommence recommendation system, and pointed out that the current system was inflexible. Based on analyzing the recommendation system with flexible theory, the paper proposed a flexible ecommerce recommendation system. This system mapped the implementation and demand through strategy module, and the whole system would be design as standard parts to adapt to the change of the recommendation strategy.
Key words:flexible; recommendation system; recommendation strategy; multiagent; data mining
Internet和Web技术推动着电子商务的蓬勃发展,企业建立了大量的商业门户,提供了大量的产品信息以拓展市场,创造更多的商业机会。(剩余1923字)